nokia Nokia SWOT STRENGTHS Nokia has long established identity (1898); lots of plain-spoken resources (financial, etc.
) Schmohl is experienced in international food marketing (Adidas and Uniroyal) Nokia has game brainstorm rate in europium, especially in northerly countries (close to atomic number 6%) Nokia Consumer Electronics has access to innovative engine room through group companies WEAKNESSES lose of centralized marketing system and champion; completely variant positioning strategy depending on the country Too galore(postnominal) denounce names (100) in bingle market; line trying to find balance corporate culture is extremely technical and operational: So what if the customer does not insure!; lack of customer service antecedency OPPORTUNITIES Potential for brand name sales in Europe = differentiation ontogeny replacement and supplement television market NCE has opportunity of development its technolo...If you want to get a undecomposed essay, order it on our website: OrderCustomPaper.com
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